Gurugram, India – India's fashion industry welcomes an exciting entrant, BEOM, a fashion startup quickly rising as the nation's leading cord set brand for women. Located in Gurugram, BEOM has captured attention through its unique blend of contemporary designs, high-quality materials, and complete in-house production capability powered by over 80 skilled tailors.
+Revolutionizing Women's Fashion with Cord Sets
+Cord sets, or co-ord sets, have rapidly become a wardrobe essential among India's fashion-forward women, offering unmatched convenience and style. BEOM recognized this burgeoning trend early, strategically positioning itself as a frontrunner in the cord set segment. Catering to diverse tastes, BEOM offers an extensive range from chic white and versatile black cord sets to vibrant summer cord sets for women collections perfect for the tropical Indian climate.
+The brand ensures each design seamlessly blends modern elegance with everyday practicality, suitable for casual brunches, leisurely evenings, or even relaxed lounge wear.
+Complete Manufacturing Excellence Under One Roof
+What distinctly sets BEOM’s summer cord apart is its fully integrated manufacturing unit based in Gurugram. Unlike typical fashion startups outsourcing production, BEOM has established its own four-story manufacturing facility where every process, including fabric sourcing, design conceptualization, tailoring, and packaging, is meticulously managed in-house. This vertical integration ensures strict quality control, rapid production cycles, and unmatched creative flexibility.
+Employing a dedicated team of more than 80 experienced tailors, BEOM has quickly evolved from a mere fashion brand into a robust, scalable manufacturing powerhouse, setting new standards in the competitive women's fashion market.
+Trendsetting Designs with a Youthful Edge
+BEOM’s product collections resonate particularly with Gen Z and Millennials, designed specifically to reflect the tastes and lifestyles of young Indian women. Known for trendy, comfortable, and aesthetically pleasing outfits ideal for social media, BEOM's signature cord sets continue to be complemented by a selection of dresses, tops, shirts, skirts, and t-shirts.
+While continuously introducing fresh collections each season, BEOM maintains an unwavering focus on its core cord set line, including the immensely popular white cordsets for a minimalistic elegance, timeless black cordsets, and brightly colored summer sets.
+Speed, Agility, and Impactful Market Presence
+BEOM’s vertically integrated approach facilitates rapid transformation from concept to retail-ready product, surpassing industry norms. This speed-to-market advantage has enabled BEOM to gain significant visibility across major online platforms such as Myntra, Flipkart, and Amazon, along with direct sales via its official website www.beom.in.
+Moreover, BEOM ensures brand consistency by conducting all its product photography and promotional campaigns in-house, allowing complete control over the brand's visual identity and messaging.
+Experienced Leadership Guiding BEOM’s Vision
+The swift rise of BEOM is steered by the expertise of Rishabh Tiwari, an accomplished marketing professional with over a decade of experience. His strategic vision has instilled a brand-centric culture prioritizing quality, innovation, and consumer satisfaction. Rahul Kumar, the company's official representative, manages B2B interactions, facilitating streamlined communications and efficient collaborations.
+Future Expansion with Clear Purpose
+Distinct from other fashion labels rushing to diversify their portfolios, BEOM maintains clarity in its ambition—solidifying its position as India’s top cord set manufacturer. Ongoing investments in fabric innovations, improved garment fits, and timely seasonal collections reinforce its commitment to keeping women's cord sets exciting and fashionably relevant.
+BEOM also plans to expand its reach through offline retail experiences and broader national distribution, making the brand accessible to women nationwide who value sophistication, comfort, and exceptional quality.
+About BEOM
+BEOM is a Gurugram-based fashion startup specializing in premium cord sets for women. Offering trendsetting designs and outstanding manufacturing quality, BEOM has rapidly emerged as a preferred choice among stylish Indian women. All garments are entirely designed, tailored, and marketed through the brand’s in-house teams, promising transparency and a genuinely homegrown fashion experience.
+Website:www.beom.in
Available on: Myntra, Flipkart, Amazon
Contact: Rahul Kumar – contact@beom.in